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Awfully Fond & Proud: Sesame Street’s Founding Generation

NEW GLOUCESTER, Maine (Feb. 22, 2018) — I have the distinct memory, among my very earliest, of my mother describing a new television show about to debut on Public Television. “It’s for kids exactly your age,” she told me, and so it was. Sesame Street first aired in late 1969, when I was 5. In a home where screen time was highly restricted — our boxy Sony Trinitron representing the only screen at that primitive time — Grover, Ernie, Bert, Maria, Mr. Hooper, Kermit, Gordon, Guy Smiley & Co. proved staples of my early cultural sentience. It occurred to me recently that without the enthusiastic approval of kids my age, of this founding Sesame Street cohort, the show might not have survived or become such a thing.

And what a thing it has become: 50 years old and counting.

While channel surfing through the upper, premium reaches of my cable guide, I never seem to happen upon Sesame Street. Yes, today the show airs on HBO. You may have read about this arrangement whereby first-run episodes can be found there on Saturday mornings; eventually, they cycle back onto PBS in a post-modern form of syndication. I never see it there either, to be honest. My kids are way too old. My viewing habits are primarily nocturnal. The show made this transition to HBO 2 years ago and I gather the show continues to wear extremely well.

Buoyed by the idea that this hugely influential, 50-year old show retains “the brassy splendor of The Bugs Bunny Show and the institutional dignity of a secular Sabbath school,” I’ve been conducting an experiment these last few weeks: I’ve been mentioning Sesame Street to folks generally my age and paying attention to their mood in reaction. If it generally brightens, I know they are fellow members of my cohort, Generation X. However, if I make a Cookie Monster or Roosevelt Franklin reference to someone just 4 years older, the reactions differ quite markedly. Often they don’t get it, or they will roll their eyes and make it clear they didn’t really watch Sesame Street. This makes sense: When the show debuted, these elder folks (Baby Boomers, primarily) had already aged out.

Sesame Street: Ultimate Generational Marker

More and more I realize that members of my generational cohort (what cultural historians and demographers William Strauss and Neil Howe call “The 13th Generation”, what the rest of us call Generation X) possess a unique relationship to this show and to American culture frankly. We weren’t just the first to watch and appreciate Sesame Street; we staffed the damn thing. Remember those little ditties they did, spelling out various numbers and letters with the bodies of other 5- and 6-year-old kiddies? Wesleyan, where I went to college during the 1980s, was full of Manhattanites who played those “roles” on the early shows. A dozen years on, we took great delight in catching Sesame Street some afternoon after class and spying our friend Ben Irvin forming the cross section of the letter A.

Another favorite SS gag of mine, as a kid, was the chef who’d emerge from some doorway, at the top of a small stairwell, bearing a huge tray of ice cream sundaes. He’d invariably appear there at the close of some peppy-but-educational music video extolling the virtues and qualities of, say, the number 7 — and when he did, he’d sing out, “Seven! Chocolate! Sundaes!!” Whereupon he’d trip and fall down the stairs, making a huge mess. I found this side-splittingly hilarious and remember rooting to see the 7 video (as opposed to 5 or 8) because I knew it would result in the largest, most gratifyingly splattered chaos.

In my relative dotage, and in wake of reading Strauss & Howe’s important 1991 book, “Generations: A History of America 1584-2054”, I continue to come across these cultural touchstones that more definitively separate myself from (and more finely hone my ambivalence toward) Baby Boomers, our feckless, navel-gazing next elders in the culture. Sesame Street is one such marker. If you’re an early 50something like myself and you knew the words to “Rubber Ducky”, you’re clearly a member of the 13th Generation — for Boomers had by then put away such childish things.

Here’s another music-based, but hardly fool-proof way to separate Boomers from Xers: The Grateful Dead. If you’re way into The Dead, you’re likely a Boomer.

Boomers don’t have the same need to parse things in this way, of course. Their cohort is so big, so culturally domineering, they assume (quite rightly) that most of the American society we now occupy was created for or by them, but certainly to their benefit. Culturally, Boomers are too big to fail. Meanwhile, we in Gen X must poke around a bit for examples where our own identities weren’t completely overrun or ignored.

Pod Explains America

Eventually I would outgrow Sesame Street, too, graduating as it were to The Electric Company, a companion PBS show also produced by the Children’s Television Workshop that more strongly emphasized the development of reading skills, or that’s the way it seemed to me at the time. Rita Moreno of all people hosted that enterprise, or so I was recently reminded when listening to a fascinating podcast/interview with her.

If you’re never heard Mark Maron’s WTF, here is yet another example of why the long-form pod is so fabulous: Where else might one hear Moreno, now 86, so engagingly but casually discussing West Side Story, public TV in the 1970s, and her navigation of the decaying MGM studio system as a young Latina in the late 1940s? And here’s another reason I dig WTF: host Maron is exactly my age.

Over and over again I find his conversational interviews revealing of a generational attitude that syncs up with my own, from movies and television shows that made big impressions on us both; to the particular drug culture that pervaded when we arrived at college in the early 1980s; to an ambivalence toward Boomers, in whose wide-ass shadow we have lived our entire lives; to attitudes of broad tolerance and political skepticism that Strauss & Howe tell us are trademark of 13ers (and other Reactive generations that inevitably follow Idealist cohorts like Boomers).

A more amorphous but still compelling argument can be made that this immediate post-Boomer, 50something cohort of ours remains a sui generis cultural product of Sesame Street and its distinct moral universe. Even if we weren’t, the show was unabashedly urban and diverse, never judgmental (but never cloying either), assertive when pushed but generally interested in getting along with others. We could throw Mr. Rogers into this mix, too. His show debuted nationally in 1968 and would bear equal cultural heft, though it was aimed at even younger kids and could be pretty cloying, in my view — though I did like the trains and Daniel the Stri-ped Tiger.

Boomers were raised on a different sort of television, a more commercial, pre-PBS brand of programming that reacted to the 1960s in a completely different way — by glorifying bland conventions that seemed to come from previous decades (My Three Sons, Gunsmoke). As such, my next elders in the culture reacted differently: They either rebelled against these hidebound and nostalgic traditions, or they clung to them with the fervor of a Trump voter, which all too many of them grew up to be. We in GenX have our own issues, of course. But I daresay we don’t carry around THAT sort of baggage — and Sesame Street is one reason why.

Straight Generational Dope: Strauss, Howe, Draper, Pirsig & my Dad

Harold Gardner Phillips Jr. and Lucy Dickinson Phillips at a Manhattan terrace soirée, circa 1969.

I try to write about my dad each August because it was at the end of that month, six  years ago, that he left this mortal coil, all too soon. For most of his 74 years, my dad recognized himself as a Tweener, someone who didn’t belong to a specific or at least any commonly recognizable American generation. For example, consider the Baby Boomers, who comprise the cohort that took shape once World War II had concluded, when my dad was already 9 years old. The parents of Boomers were, of course, the folks who fought The Big One as young men. So my dad arrived on this mortal coil between these two sharp-elbowed generations. So did my mother. So did all the parents I knew growing up. Their kids (my own cohort, Generation X) were similarly “tweened” by our Boomer elders — the largest, most consumptive, coddled and self-indulgent generation the U.S. has yet produced — and their children, known as Millennials. In many ways, these hyper-populou, -impetuous Boomers drowned out my dad and his generation, while his son (i.e., me) has lived all his days in their voracious, over-bearing shadow.

William Strauss and Neil Howe, authors of “Generations: A History of America’s Future, 1584-2069”, would quibble with the term “Tweener”. They do classify my dad as a member of a distinct cohort, the Silent Generation, or those born 1923 to 1942. These Americans, unlike members of the preceding G.I. Generation (1901-1924), were born too late to participate in WWII. Yet most Silent citizens came into sentience during the war, were hugely affected by it, as children, and developed a lasting respect for the way their  G.I. elders rose to that occasion and subsequently shaped the post-war world. All this influenced the way my dad, mom and other Silents saw the world, their country, their child-rearing and educational habits, their roles in the public square. Silents were again buffeted by forces outside their own generation when Boomers, the sons and daughters of G.I. folk, overturned then rerouted the culture in the 1960s, by which time my parents were married with three kids.

They didn’t invent it but Strauss and Howe were the first to map this generational theory onto American history. It’s complicated but fascinating stuff (see a more thorough summary of its tenets here). S&H postulate that there are four distinct types of generations: Civic (the WWII G.I. generation, for example), Adaptive (Silent), Idealist (Boom), Reactive (Thirteenth/GenX, my own cohort). They cycle in the same order throughout U.S. History, going back to the Puritans, who, if you allows yourself to think about it, are the offspring of additional, separate, ongoing English generational cycles. Before reading this book, I’d never encountered history told quite this way. It feels a bit pop-psychological at times but the patterns do fit together with remarkable logic, precision and predictability.

My dad in the mid-1970s.

Though “Generations” was published in the early 1990s, my dad never read it. Didn’t know about it all, though it’s exactly the sort of thing he liked to read the last 20-30 years of his life, then pass to me when he was done. In the six years he’s been gone now, I’ve had the urge to discuss with him hundreds, maybe thousands of things. This seems to me the most striking and unchanging aspect of his death — the fact that I still instinctively think of matters to discuss with him but cannot.

The work of Strauss and Howe is one such subject. It struck a chord because if there are four distinct generations of Americans alive at any one time (they refer to these groupings as “constellations”), then my longtime complaints about being sandwiched between Boomers and their Millennial children are not outlying but grounded in a kind of understandable framework. What’s more, this sandwiching has been going on forever. My mom and dad dealt with a variation on this theme: They led their Adaptive/Silent lives between one highly successful Civic generation — which won us the biggest war ever and presided over the largest economic expansion in the history of mankind — and their Idealist offspring, the Boomers.

This dynamic has not changed the way I think of Boomers, ultimately a feckless lot of shallow, navel-gazing spiritualists. But it did change the way I think of modern U.S. history, my dad and the 1970s.

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